SMJ launches new low-sugar Busta Chill!

SMJ Beverages Ltd Saint Lucia, this week introduced a new product to the Saint Lucian market.

According to the company’s assistant General Manager, Mr. Gaius Harry, SMJ Beverages Ltd, recognizing its social responsibility, has responded favourably to the World Health Organization (WHO) mandate of a reduction of sugar in carbonated and fruit drinks.

“Overweight and obesity are said to be major risk factors for a number of chronic diseases and the high sugar content in some food and drinks compounds this issue,” Gaius Harry said.

“And so, over the years, SMJ Beverages Ltd has worked assiduously to reduce the sugar contents in its products. And it must be noted, that we introduced healthier low-sugar and no-sugar beverages years before it became a requirement,” he added.

The new product, Busta Chill was unveiled here by the company on September 18, 2019. 

“Busta Chill, comes from the well known and loved Busta family – but is a low-sugar version of the popular soft drink that comes in a 350mL bottle. The reduced-sugar drink comes in four bold and exciting flavours – Apple, Orange, Fruit Punch and Grape. The sugar content is only 4.8 grams per 100mL,” Harry explained.