The wedding and events industry has been upended, suffering unprecedented loss of business as a result of COVID-19.
Since the outbreak, Natalie John of Dreamy Weddings has turned to technology to not only develop creative ways to keep her destination wedding business going, but to help establish regional standards for conducting business in the industry.
She has created a e-book detailing the Covid-19 destination wedding protocols.
The St. Kitts-based entrepreneur is celebrating the 21st anniversary of her wedding planning business, which offers services in 13 Caribbean destinations, including Antigua and Barbuda.
As the Caribbean begins to reopen for tourism activity, weddings, events and private gatherings must be executed in adherence to a range of new public health and safety protocols and policies.
As a result, many weddings and other celebratory events have been transformed into hybrid affairs that address live and virtual audiences. With restricted use of indoor event spaces, beaches and iconic attractions, a new “COVID model” for staging events within a framework of strict health and safety standards, is emerging.
Dreamy Weddings will host its first “COVID” destination wedding in Antigua and Barbuda this weekend and John believes that this new model for executing events will become an industry standard.